It’s Time to End Drunk Driving

Help impaired drivers make the right choice

Some people just don’t get it. They drink recklessly and still get behind the wheel. They stop by for a couple beers with friends, but end up getting smashed. Literally. Help us help others to make the right decision. Designate a driver before drinking is involved. Or call a cab for someone who shouldn’t drive — for their lives and the lives of others.

Wasted Lives

  • Impaired driving is one of the most common and deadliest crimes in the country.
  • Among drivers involved in fatal crashes on weekends, 30 percent are alcohol-impaired.
  • In Iowa, alcohol is the third-highest contributing factor in fatal traffic crashes.

Download: :30

Make A Smart Decision

It seems logical to us: if you’ve been drinking, don’t drive. But somehow this message isn’t getting through to everyone. Help prevent alcohol-related traffic accidents and deaths by influencing drivers to make a smart decision — to keep their keys in their pocket and refrain from driving after drinking.

Responsibility is contagious.

It’s not just about the driver’s safety; it’s about the safety of everyone on the roadways. Help us spread the word about being responsible: don’t drink and drive, and don’t let friends drink and drive. Being responsible saves lives.

Download: :30 | :60

Friends Do Whatever It Takes

Take their keys. But don’t take a risk.

Sometimes you have to get creative to keep a buddy from driving drunk. This campaign aims to lower alcohol-related accidents and fatalities by encouraging young adults to do whatever it takes to keep their friends from getting behind the wheel.

Download: :30 | :60

Did You Know?

Alcohol is one of the leading causes of fatal traffic crashes. In Iowa, alcohol is second only to excessive speed as a contributing factor in overall traffic crashes.

During 2014, 32% of Iowa’s total traffic fatalities were alcohol-related.

Although every hour in the U.S., 146 impaired driving arrests are made, one person still dies every 51 minutes because someone choses to drive drunk.

Find out more about Impaired Driving.